The Must-Have wines objective is to impassion consumers and stimulate a thirst for real wine
In the bourgeoning world of wine, there is a paradoxical conundrum; too much wine and too much ‘noise’. The insatiable thirst for wine knowledge and guidance no longer has its constraints either with the World Wide Web breeding instant wine critics and blogs, invariably with no professional background or palate for that matter and many websites are in fact masquerading parasitical wine marketers and opportunists.
Then there are the legions of annual pocket guides, “thousands of wines tasted and rated...” many of them are undertaken by panels of serious professionals or individual regional or country specialists with integrity, but do they demystify wine or make choosing wine any simpler? Most are driven by points or scoring and ratings of some nature, such credulous faith, even worshipping in a totally flawed and soulless methodology is a worry moreover, eroding the genesis of wine.
The Must-Have wines objective is to impassion consumers and stimulate a thirst for real wine. Unashamedly you will not find pedestrian, commercially orientated wines or wineries of industrial size. The emphasis is on genuine artisan vignerons making wines that are highly expressive of their terroir and have a tangible ‘sense of place’ encompassing the unique qualities of their region and micro-climate.
Invariably these people will be dedicated to environmentally sustainable viticulture with an emphasis on organic and biodynamic principals and a no-compromise approach to all facets of winemaking and marketing.
Fundamentally, the Must-Have wine commentary is not just about the actual wine rather; enlightening and broadening your view on underappreciated wine styles, grape varieties and regions, ultimately engendering further discovery and adventurism in your wine consumption. All wines have been tried over a meal, as you would normally enjoy them moreover, their intended purpose. There are no scores or price parameters, although invariably these wines will represent outstanding price/quality rapport - with the caveat good value is highly subjective.